Tether, the global giant of digital assets and leading stablecoin issuer, announced a significant strategic investment in Fizen Limited, a fintech company at the forefront of self-custody crypto wallets and digital payments.
The operation represents a significant step in the shared mission of the two companies: to make transactions in stablecoin more accessible, secure, and intuitive for users and businesses around the world.
The collaboration between Tether and Fizen lays the foundation for a future in which cryptocurrencies are no longer niche instruments, but payment solutions integrated into daily life, capable of bridging the gap between blockchain technologies and the needs of the real market.
Fizen: technology at the service of usability thanks to the collaboration with the stablecoin issuer Tether
Founded with the goal of simplifying the adoption of criptovalute, Fizen develops advanced solutions for digital payments, making the use of stablecoin immediate for both consumers and businesses.
The company stands out for its user-oriented approach, offering intuitive interfaces (UI/UX) and technologies that allow payments in crypto without the user perceiving the complexity of the underlying blockchain system.
Through this investment, Tether will allow Fizen to strengthen its blockchain infrastructure and increase the integration of stablecoins across multiple ecosystems.
This will have a concrete impact on the ability for users to store, transfer, and pay easily via stablecoin, even in the most remote corners of the world or where access to traditional banks is precluded.
According to the Global Findex Report of the World Bank, millions of people around the world are still excluded from the traditional banking system. Among the main obstacles: the distance from financial institutions and the lack of official documentation.
In this context, stablecoins represent a concrete alternative, especially in areas where barriers to access are still high.
However, although they offer advantages such as reduced fees, enhanced security, and near-instant transactions, stablecoins still struggle to find a true application in daily commerce.
One of the main obstacles remains the low adoption by merchants. And this is precisely where Fizen comes into play, aiming to bridge the gap between crypto innovation and the concrete needs of the market.
Solutions for traders: instant fiat and user-friendly technology
The model proposed by Fizen allows any merchant to accept payments in stablecoin without investments in costly technological upgrades.
In fact, thanks to already widespread methods like QR code and card readers, the user can pay in crypto and the merchant immediately receives fiat currency, ensuring a familiar and efficient experience.
A solution that aims to revolutionize the global market of digital payments, especially in a context destined to grow exponentially.
Only in 2024, it is estimated that payments via QR code will exceed 3 trillion dollars, with over 2.2 billion users by 2025.
This evolution is driven not only by the spread of smartphones, but above all by the growing demand for fluid, secure, and accessible payments.
At the center of this strategy is the belief that the technological infrastructure already exists, but practical tools are still lacking to bring cryptocurrencies into people’s daily lives.
It was clearly explained by Leo Vu, founder and CEO of Fizen.io, who emphasized how tools like USD₮, Tether’s leading stablecoin, already have the potential to become the engine of financial inclusion.
However, an additional step forward is needed on the front of ease of use, and Fizen is ready to lead this transformation:
“Facilitating crypto payments through intuitive user experiences, where blockchain technologies remain invisible to the user’s eyes, is our goal.”
Tether focuses on decentralized solutions and self-custody
For his part, Paolo Ardoino, CEO of Tether, reiterated the centrality of the investment in Fizen as part of a broader vision aimed at promoting the conscious use of digital resources in daily life:
“We recognize the essential role that self-custody payment infrastructures play in creating concrete use cases for cryptocurrencies.”
This philosophy reinforces not only Tether’s global leadership as the most used stablecoin, but also its long-term commitment to a more equitable and globally inclusive financial system.
In other words, the union between the expertise of Tether and the technological innovation of Fizen represents a turning point for the bull and bear world of cryptocurrencies.
Through a solid blockchain infrastructure, a customer-oriented vision, and the removal of access barriers for businesses and individuals, this partnership aims to accelerate the mass adoption of digital payments on a global scale.
In an era marked by the transformation of financial models, this joint initiative marks a decisive step in the direction of a decentralized, secure, and truly accessible ecosystem for everyone.
And it strengthens, once again, the belief that cryptocurrencies are not just an alternative, but a true evolution of traditional economic systems.
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