Reown and Nansen Unveil Key Findings in Onchain UX Report 2025


Nansen, a blockchain analytics firm, has collaborated with Reown, an on-chain UX platform behind WalletConnect Network, to release the 2025 State of Onchain UX report. Based on almost 1,000 behavioral data and survey responses from active crypto users in the US and UK, the report explores how users interact with wallets, apps, and blockchains.

1/ The onchain internet is growing 🌐

We’re launching The State of Onchain UX 2025 – our most in-depth look at how people use wallets, apps, and chains

We analyzed 1K+ active users, with support from @nansen_ai data

What’s working, what’s broken, and where we go next 👇 pic.twitter.com/5UAMKDGM9s

— Reown (@reown_) April 30, 2025

However, although on-chain user experience is improving, there are ongoing issues with fragmentation across wallets and chains. Wallet usage has grown, with 62% of users managing two or more wallets. Interoperability gaps are also a major cause of this trend, along with increasing security needs.

When it comes to using their mobile wallets, consumers still value them, but they are more inclined towards the use of hardware and exchange-based wallets. Interestingly, 48% allocate different wallets for chains and 44% have additional wallets to ensure security.

Stablecoin Growth and Shifting Use Cases

The ownership of stablecoin has increased from 20% to 37% in one year, shifting usage to more risky practical applications like remitting and savings. However, while this growth has taken place, 12% of users listed payments as their primary use case. The most popularly held asset is still Bitcoin, which 64 percent of users hold in their portfolio.

It further indicates a dissimilar behavior of users and users’ expectations. The fact that 54% believe decentralized payments and social apps are the future, yet trading is still leading in activity, suggests crypto remains worldwide as something not quite ordinary. However, developers are in a position to fill this gap and improve usability and utility for all developers.

Security and Interoperability Remain Key Priorities

As per the report revealed by Nansen and Reown, the spirits have improved slightly, as 69% of users reported feeling safe with crypto tools, in contrast with 50.5% last year. Still, 21% of users are affected by phishing attacks, meaning a need for protective UX design. Furthermore, most of these respondents deemed seamless cross-chain access important, but 5% stated that interoperability was unimportant.

Additionally, the report cites growing interest in AI wallet features, gasless transactions, and intelligent routing. User demands that have evolved to lead them to desire simplified, secure, and flexible on-chain experiences are reflected in these features. Reown and Nansen stress the importance of higher onchain UXs to enhance adoption by all consumers and institutional segments.




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